Inspiration informed by insight

ampco home driving healthcare forward through the power of insight and inspiration
ampco home driving healthcare forward through the power of insight and inspiration
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Who we are

Established in 1913, the Australasian Medical Publishing Company (AMPCo) is a wholly owned subsidiary of the Australian Medical Association. As a respected publisher in the health care sector and leading provider of doctor data, rental and licensing services, AMPCo is committed to producing leading-edge health information and resources.

What we do

AMPCo has three business streams: Data, Advertising and Publishing. We help our clients achieve their business goals, providing end-to-end multi-channel marketing services with best advertising avenues and strong audience connection with health care professionals and The Medical Journal of Australia (MJA).

Our vision: Enabling better health care outcomes 

Our Products

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AMPCo Data Services

AMPCo Data Services provides end-to-end multi-channel marketing services with deep doctor data insights. Our data service is the whole package for clients who look for a one-stop marketing campaign solution. Whether you want to license or rent our doctor data, we provide the best solution with customised quotes to suit your business needs and goals. Our doctor data is the largest in Australia. It allows clients complete access to our services, which ensures they can segment and target the doctor audience to suit their needs. Our data is mobile, up-to-date and accurate, making it a trusted source for clients. With a professional team behind the numbers, we ensure your needs are well cared for.

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Medical Journal of Australia

The Medical Journal of Australia (MJA) has been publishing ground-breaking medical research since 1914. Now, the MJA ranks 16th globally among medical journals. We pride ourselves on covering the most important issues affecting Australian health care. The MJA publishes the latest Australian and international clinical research, evidence-based reviews, clinical practice updates, authoritative medical opinion, debates, and developments within medicine. We encourage comment and debate and engage our readers.

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MasterLink

MasterLink is AMPCo’s signature product for data management of over 210,000 health care professionals and medical organisations. Clients can license this data to suit their needs. MasterLink’s easy-to-use, user-friendly functionality allows instant access to our medical data. With detailed doctor data, MasterLink is a powerful marketing and research tool that moves past traditional audience segmentation and provides in-depth targeting options. MasterLink provides clients the ability to target specific audiences, be cost-effective and get better outcomes from their sales and marketing activities.

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InSight+

InSight+ is one of the highest circulating medical e-newsletters in Australia. It is trusted by doctors and health care professionals and it keeps a finger on the pulse of local and international research. InSight+ helps doctors and health professionals stay informed on the news, developments and breakthroughs that are critical to their medical practice. InSight+ provides expert analysis, commentary and opinions in health care. It is a free weekly newsletter that reaches over 56,000 subscribers and 70,000 online readers.

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